3 killer trade show tips to help you make some money [series]
There’s many ways to make your stand at a trade show memorable (for your customers) and effective (for your sales).
There’s many ways to make your stand at a trade show memorable (for your customers) and effective (for your sales).
There’s many ways to make your stand at a trade show memorable (for your customers) and effective (for your sales).
Trade shows are a huge face-to-face opportunity to promote and build your brand. Some people walk away with heaps of good leads, others experience an exhausting few days and walk away with very little.
Do they need to improve their presentation or skills?
Or are they simply doing too much telling and not enough asking the right questions?
Recently I was chatting with a client about their company’s ability to attract, train and maintain sales staff.