We teach you how to grow your sales and increase profits

What we do is unique in the salon, clinic and aesthetic markets

All our approaches, sales rep training and retail training programs are specifically designed to suit the hair, beauty and clinic industry’s idiosyncrasies and personalities.

They’ve been developed, tried and tested from within the industry, for the industry.
Why does that matter?
Because in the hair, beauty and body markets, sales people  and clinic teams need to be persuasive. Pushing doesn’t work. Talking doesn’t work. Asking and listening does.


5 Selling Styles in Hair & Beauty_The SALES CATALYST

"I want to know the selling style of my sales reps and how that effects their results"

Our FREE outline of the 5 Selling Styles in Hair and Beauty will help you understand your low and high performers

Let’s discover who you have in your sales team

spend suasion growth chart

"I feel nervous and lack the confidence to re-book, up-sell or cross-sell treatments and products"

Our FREE Spendsuasion™ Client Comfort Curve helps you have better conversations with clients, so they’ll happily spend more

Let’s (finally!) make re-booking clients easy for you

Work with us and find out how to grow using engagement, empathy… and to persuade, not push


If you want your salon or clinic team to improve their interactions, have conversations that build relationships and convert inquiries into confirmed bookings, then our Spendsuasion™ training will change your business, no matter the size.

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Our programs are the only industry-specific training methods available for hair and beauty companies, and body care clinics. They uncover the secrets and science of a non-pressure, conversation-based approach that persuades buyers, owners and customers.

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My brand-sales mentoring programs share 30+ years’ of industry-specific experience and knowledge, to ensure your brand makes real progress, and grows. Because I understand what happens in your business, every day, you only get sales advice that works in the real marketplace

Understand how it works


Neil delivers a powerful message about the reality of selling in the salon and clinic marketplace. He mirrors your company direction and delivers takeaways – through keynotes and seminars – that are carried through the year and reflected in rising sales results.

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Neil Osborne - The SALES CATALYST

About Neil


Neil Osborne has worked exclusively in the salon, clinic and aesthetic markets for over three decades. He teaches businesses and brands, how to be profitable and commercially clever. 

As a sales and business coach, he’s dramatically grown hundreds of service and product-based brands and businesses, using industry-specific methods that grow their sales, develop their consultation and persuasion skills, and multiply their turnover.

“I’m always reminding my clients of ‘The Rule of Three’ – to grow their turnover, have a steady cashflow and deliver profit in their pocket, every month. Why? Because I’ve learned those very same lessons (sometimes the hard way) over the last 17+ years of coaches salons, clinics and brands, as well as owning and growing my own multi-million-dollar distribution businesses. 

The principles I teach and methods I use are not only proven and easy to apply, they build sustainable growth. By transforming your processes from complex to radically simple and using an industry-specific toolkit, the growth multiplier effect is amazing.”