Understand the three different styles of communication that people use with their customers in salons and clinics – the Teller, Seller and Persuader. Each style has distinct behaviours (do’s and don’ts) that influence how people respond to suggestions and during conversations.
A key tool within the Spend-suasion model – the Client’s Comfort Curve – helps you understand your client’s level of comfort (where and when it happens), as they move through their in-clinic treatment. It also identifies the right time to suggest and recommend.
In the first of a series of episodes aimed at the B2C (business-to-customer) part of ‘Get to Yes’, Neil discusses his new persuasion program, called ‘Spend-suasion.’ By blending spending with persuasion, this new method helps you, help your clients, to spend more when they’re booking, re-booking or during a retail sale.
Learn the four steps of persuasion that gets to yes with retail and treatment customers – in a 2-4-hour workshop for your clients’ salon staff the Hair, Beauty & Body markets.
Our research has uncovered the hidden truths behind why, how and what makes an Australian Aesthetic business grow.