In this industry interview Neil talks with Dario Cotroneo, owner of Public Salon in Darlinghurst, Sydney, where he’s as a sought-after stylist and commands $400+ for a haircut. Dario is also Director of DCI Education and as a multi award-winning educator, he’s built a global reputation as one of the most inspiring educators in the hairdressing industry.
This episode looks at how salon owner’s view sales representatives, and in their view, what makes a great rep and a not so good one. Neil interviews Sandy Chong, owner of Suki Hairdressing in Newcastle NSW and uncovers her thoughts about what makes a great sales rep.
Do you carry a business card? It was once drummed into reps that a card was the best way to introduce yourself, offer your contact details, or to leave as a reminder. Today there’s a better tool, and it offers some amazing benefits. LinkedIn is a platform specifically designed for career and business professionals to connect. And it’s a goldmine for salespeople.
This episode covers the first critical step in the Consultative Selling process – Prospecting. It discusses the two types of lead generation – in-bound and out-bound – and points out that if you attempt to survive on only in-bound inquiries, you won’t achieve your KPI’s. We then take an aerial view and look at the big picture of planning a productive territory plan.
This episode explains the seven steps of Consultative Selling and a new online self-assessment tool – the Sales Acumen Survey – that helps diagnose how skilled or unskilled you are, across those seven steps.